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The Marketing Funnel, Featuring a Simple Analogy
The marketing funnel is often made overly complicated. This article tries to draw on an analogy of commuters at a train station who begin as strangers, become familiar with one another, find commonalities, and end up forming relationships.
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Why You Should Consider Adding Direct Mail Back into the Marketing Mix
Direct mail is not dead! With a bit of imagination, planning and understanding about the possibilities, it can provide a welcome shake-up to modern day marketing tactics and capture the attention of your target market that blows digital tactics away
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Setting up a Facebook Business Page to Boost Your Business Marketing
In 2023 Facebook added 91M users through Q3, and claim that its user base is the largest it has ever been. Despite this, some businesses question the need for a Facebook Business Profile since they already have a website. This article looks at why it’s important to have both a business website and a Facebook…
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A Simple Guide to the Essential First Steps in Setting-up a Small Business
Setting out to establish your own business can be daunting. In this article I aim to provide some clear and simple guidance that will walk you through the essential early steps and key actions involved in establishing your own small business successfully.
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Spring Marketing Campaign Ideas for Small Businesses
Many small businesses overlook the opportunity to execute marketing strategies when the changing of seasons leads to subsequent changes in consumer behavior. This article presents some ideas and examples to help small businesses make the most of spring to grow their business.
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How to Establish a Purposeful Online Presence as a Small Business
Of the 32.5M small businesses in the US, 50% fail in the first 5 years, with poor marketing being a driving factor. Here I aim to offer some essential marketing tips for small businesses to help them succeed, with real examples.
Green Peaks Marketing Services LLC
Helping small and medium-sized businesses with all things marketing
Green Peaks Marketing Services LLC 